Exploring Exciting Redevelopment Opportunities in Slough.

A town primed for redevelopment typically has strong fundamentals that make investment worthwhile. Key factors include excellent transport connectivity, such as proximity to major roads, rail networks, or airports, which attract businesses and commuters. A high demand for housing, particularly in areas with affordability challenges, can also drive regeneration efforts.

Additionally, towns with underutilised or derelict spaces, such as vacant office buildings or outdated shopping centres, present prime opportunities for repurposing into modern, mixed-use developments. Supportive local policies, investment incentives, and a forward-thinking council can further enhance a town’s redevelopment potential, ensuring that regeneration efforts align with long-term economic and social goals.

Why Slough

With this in mind, Slough is stepping up to be a key hub for growth in the South East. With its strategic location just a short walk from Europe's digital heart, a stone’s throw from a Crossrail station, and only a 20-minute bus ride to Heathrow, Slough offers an ideal setting for businesses, residents, and investors alike. As redevelopment projects gain momentum, the town is becoming an increasingly attractive prospect for those looking to be part of its promising future.

Pat Hayes, Executive Director of Housing, Property, and Regeneration at Slough Borough Council, says: "Slough is at a pivotal moment in its transformation journey. With major regeneration projects in the pipeline and significant investment in Build to Rent developments, the town is set to provide high-quality homes, modern workspaces, and enhanced public spaces. Our focus is on creating a thriving, sustainable community that supports both businesses and residents, ensuring that Slough remains a key destination for growth in the South East."

A Prime Development Opportunity

One of the most exciting prospects currently on the market is St Martins Place, brought forward by Avison Young UK’s Land & Development Team. The site, extending to approximately 1.4 acres, presents a unique opportunity for conversion or redevelopment.

Key features of the site include:

• A vacant office building (Use Class E) spanning approximately 68,455 sq ft GIA

• 214 parking spaces across ground and basement floors

• Potential for significant residential conversion, subject to planning permissions

• Available for both unconditional and subject-to-planning offers

Given the growing demand for residential and mixed-use developments in Slough, this site represents a lucrative opportunity for investors looking to capitalise on the town’s growth.

Revitalising the Town Centre

Another major regeneration initiative is the redevelopment of the Queensmere Observatory shopping centres. Approved by councillors, the ambitious plan includes replacing the outdated malls with:

• New homes

• Retail spaces

• Office spaces

• Public open spaces

Although progress has been slow, recent updates suggest that the shopping centres are close to being sold, bringing the project one step closer to reality. The sites, currently marketed by their owner, the Abu Dhabi Investment Authority (ADIA), have received numerous bids, with final offers now being considered. Once a legal agreement is signed, work on this development can begin, breathing new life into Slough’s town centre.

Growing Build to Rent Trend

Build to Rent (BTR) is a housing model designed specifically for renters, offering high-quality, professionally managed homes with added amenities like gyms, concierge services, and communal spaces. It has gained popularity in areas like Slough due to the rising demand for flexible, well-located housing near key employment hubs. With its excellent transport links, proximity to London, and growing business sector, Slough is an ideal location for Build to Rent developments, attracting young professionals and families looking for modern, hassle-free living.

Recent news that Royal London Asset Management Property has made a significant move by acquiring 500 flats in Bracknell and Slough, marking its first investment in Build to Rent underpins the sector’s popularity.

The newly launched ProperTies Living platform will manage these properties, ensuring high-quality residential offerings for tenants. Their investment strategy prioritises suburban and commuter markets, with an ambitious goal to establish a portfolio of 8,000 BTR units across the UK.

In Slough, the Aspire development of 238 homes on Herschel Street, completed in spring 2024, reflects this modern approach. The nine-storey apartment block features:

• EPC ratings of B and above

• Sustainable design elements, including electric heating, air source heat pumps, LED lighting, and EV charging points

• Proximity to Slough High Street and railway station

This focus on energy-efficient, high-quality rental homes aligns with the increasing demand for premium residential spaces in commuter-friendly locations like Slough.

 

The Future of Slough’s Property Market

With ongoing redevelopment projects, Slough is cementing itself as a leading destination for investment, housing, and business growth. For investors, developers, and homebuyers, now is the perfect time to explore the opportunities Slough has to offer. With its prime location, strong infrastructure, and ambitious regeneration plans, the town is set to become one of the most dynamic and desirable places to live and work in the South East.